Underwoods Jewelers

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Underwoods Named Best Jeweler by folio weekly

Underwood Jewelers committment to quality and expertise has made them a Folio Weekly's Best of Jax Winner for the best jeweler in Jacksonville for 2009.

Affluent Magazine

Underwood Jewelers was recently featured in Affluent Page Magazine as part of their article on the top independant jewlers.

Cash For Gold

NBC's Today Show has exposed that mail in cash for gold & pawn shops pay less than jewelry stores for unwanted gold jewelry.

Come in to any location to sell your unwanted gold jewelry.

How to buy a diamond

Underwood Jewelers was also recently featured in a video that addresses all of the issues a first time diamond buyer faces when contemplating purchasing a diamond engagement ring.

Underwood Jewelers is proud to feature the Hearts On Fire ® collection. Browse our collection.

Welcome to Underwood Jewelers

Included in these pages are some of the brand names that share in the Underwood vision of quality. Also, you will find many pieces that we have created for you that carry the Underwood name. We hope you will stop by and see these special pieces and much more that awaits you in our San Marco store, our Shoppes of Ponte Vedra store and our Avondale store on St. Johns Avenue. All of our Sales Associates stand ready to serve you the way you would expect to be served by a Professional Personal Jeweler.
The Underwood's Story
At Underwood's we are devoted to being the best Jeweler in the South. We accomplish this through our long-term philosophy that quality in merchandise, presentation, personal service, and our integrity will bring the customer back to shop with us. Read more.